International Home Entertainment

DDA's International department also leads with the worldwide publicity strategies for DVD releases. In close liaison with studios' US offices, identifying tent-pole DVD titles and developing event ideas and/or other international PR opportunities for any given title (e.g. film festival participation, special screenings, media tours, consumer promotions, phone interviews), ascertaining talent availability for international publicity and co-ordinating all talent arrangements (flights, hotels etc) for any events/special screenings etc.

The Home Entertainment team at DDA has the experience of managing a large release schedule and working with a variety of distributors to achieve maximum publicity for their catalogue and new release titles alike as well as a comprehensive awareness of the DVD industry and the importance of brand value and increasing its visibility and profile.

DDA also uses its prominent international film festival presence to launch home entertainment products around the world, previous examples include: JAMES DEAN: FOREVER YOUNG, THE BIG RED ONE and CARY GRANT: A TOUCH OF CLASS and BLADE RUNNER-The Final Cut (official selection, Venice Film Festival 2007 and International Press Junket-September 2007)

Recent titles include:
HARRY POTTER AND THE ORDER OF THE PHOENIX (International Press Junket, Leavesden Studios, UK-November 2007)

WHV and WBITV (International Press Junket , London, UK- January 2008) featuring new WB International TV releases PUSHING DAISIES, GOSSIP GIRLS, SARAH CONNER CHRONICLES, MOONLIGHT and SUPERNATURAL

DDA International has also managed the product launch events for the DVD releases of all five of the first HARRY POTTER series, creating effective and memorable events for press from all over the world to attend.

Other titles include:
A CLOCKWORK ORANGE RE-MASTERED EDITION, 300, FLAGS OF OUR FATHERS, POSEIDON, SUPERMAN RETURNS, BAND OF BROTHERS, CHARLIE AND THE CHOCOLATE FACTORY, HAPPY FEET, THE POLAR EXPRESS, ONCE UPON A TIME IN MEXICO, THE WILD BUNCH, ANIMATRIX, THE WIZARD OF OZ and HBO's ROME series one and two.